Interesting post from Jeremiah about a power outage in his neighborhood:
What I learned from my Neighborhood
Neighborhoods are the original communities!
Word of mouth (passed thru neighborhoods) was how products were bought.
Mass media led to advertising led to national brands.
Internet allowed us to find each other (across boundaries of time and space) and we are in the process of dis-intermediating most brand advertising.
Cluetrain anyone?
TO’B
